In today’s article, the experts of UTIP Technologies Ltd., a popular developer of trading software, explained the importance of having a branded trading application, along with the process of developing an app.
Reasons why brokers need a branded trading application
Having a name-branded application is a sign of the broker's reliability. If the company uses a branded app, traders will understand that the firm manages its content, and is responsible for the quality of its products. Therefore, there is greater trust and loyalty to the broker.
By using a non-branded app, there is no opportunity to get personal feedback on marketplace reviews. Other brokers are going to be present on the same app, making it impossible to understand what company received a review. Negative feedback due to the unsatisfactory performance of competitors may affect the users' opinions.
UTIP customizes applications for any company
Not all developers are ready to provide full-fledged branding of their products. These services are limited to being connected to a broker through a unified developer app. UTIP Technologies Ltd. offers an alternative solution.
The company provides design and development services for branding and customizing the application to satisfy the client’s needs. UTIP creates a full branding package tailored to the customer's requests.
The list of services includes a full cycle of product maintenance from application to placement on marketplaces. Our experts build and test the app to ensure its trouble-free operation. Further placement on AppStore and Google Play is also provided by the company.
UTIP undertakes updates of the application, administration, and technical support. This allows brokers to focus on promoting their brand and reaching new customers.
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